What is Fairtrade at Work?

Fairtrade at Work is an international programme to add to your Corporate Social Responsibility (CSR) portfolio; whether your company is well-versed in the world of sustainability, or a newbie wanting to contribute to the promotion of equality and sustainability.

The programme encourages and incentivises local businesses to use Fairtrade products in their canteens and kitchens. The programme is also a great option for churches, NGOs and universities who want to change the world through their everyday actions. 

Read on to find out why big and small, old and new South African businesses have signed up to be part of the Fairtrade at Work programme.

Why join Fairtrade at Work?

  • To increase staff moral about their place of work;

  • Increased opportunities for staff engagement and team building - we can help make this an informative and fun venture;

  • Being part of an internationally renowned system that advocates for more equality and sustainability for small-scale farmers and workers in developing countries;

  • For companies who report on their Corporate Social Responsibility (CSR) initiatives, you can add the FAW programme to you sustainability activities;

What’s more, is that we will reward your commitment by promoting your company across our network and media channels and assisting you with research and information in order to develop your own Fairtrade communications. 

How can I become a Fairtrade at Work partner?

To join our Fairtrade at Work programme, you have to offer at least one Fairtrade product in your offices – usually starting with coffee. As time goes by and you realise how easy the switch is, we will support you in procuring more and more products.

What Fairtrade products can we use?

There are a variety of Fairtrade coffees and teas that you can use in your offices, and we can also assist you in sourcing Fairtrade wine for office parties and cocktail functions. To see what products are currently available, take a look at our products section

Contact us

For any additional information, or to create a tailored solution for your business, email Lynsay Sampson at lynsay@fairtrade.org.za or call 021 4488911.

Scroll through the images to see our current Fairtrade at Work partners, and click on the logos for more information.


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Why Fairtrade? 

“Pick n Pay is proud to be a Fairtrade at Work partner. Pick n Pay was the first retailer to make a formal commitment to stocking Fairtrade products in our stores and as a Fairtrade at Work partner, we are also able to provide Fairtrade products at our corporate offices.” André Nel, sustainability manager.


Website | Facebook 

Why Fairtrade?

“Perfection is all the little things done well with love ... with Fairtrade it’s possible!” Janine van Zyl, owner.


Website | Pinterest

Why Fairtrade?

“We believe that Fairtrade makes a difference, and would like to be part of a national and global network of supporters of Fairtrade.” Brendan Mitchell, managing director.


Website | Facebook 

Why Fairtrade?

“Fair Trade Tourism promotes sustainable tourism development and one of our criteria when assessing tourism businesses is to check whether they use Fair Trade, organic and/or environmentally friendly products. As an organisation we need to comply with the criteria we set for the tourism businesses we assess.” Kathy Bergs, general manager.

Grace Family Church


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Why Fairtrade?

“One of our values as a church is to engage in and promote poverty alleviation and sustainable community development. We are already involved with that so changing our buying practices to Fairtrade was a natural and obvious choice.” Dave Richter, missions and justice director.


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Why Fairtrade?

“As an environmental organisation, we believe in supporting all things sustainable. By supporting the production of fair trade goods and services such as fair trade coffee, we aim to promote more socially conscious consumption and lifestyle practices.” Lauren O'Donnell, director.


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Why Fairtrade?

“Our firm practices law. We fight for justice, and using Fairtrade products reflects this. In choosing Fairtrade we believe we are bringing justice to the workers who tirelessly offer up their labour to produce what we often take for granted: a cup of coffee. Part of the Gunstons way is seeking justice in all spheres in which we operate, and we believe using Fairtrade is a powerful way to do this.” Tristan Pringle, business manager.


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Why Fairtrade?

“As an international organisation that supports cities and local governments in their journey to become sustainable, resilient, productive and low carbon, our core business mirrors the ethos of Fairtrade. We decided that whilst we work with others to increase their sustainability, we should do the same, and walk the talk through our everyday decisions in our own Africa regional office.” Nicholas Reay, communications officer. 


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Why Fairtrade?

“It made sense for us to switch to FairTrade coffee – it not only tasted better than the brand that we currently had, but was also cheaper. And of course, it’s the right thing to do. Like all companies we are looking at ways to weave sustainable business practices into our workings, and switching to Fairtrade products is a really easy way to do this.” Emma King, head of PR at The Jupiter Drawing Room, Cape Town.


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Why Fairtrade?

“OgilvyEarth believes in sustainability, responsibility and good corporate citizenship. Joining Fairtrade at Work is another step on our journey towards making a positive difference in our country.” Lauren Hirst, business director.


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Why Fairtrade?

“At Origin Wine we do not ask, ‘Why Fairtrade?’. Rather we ask, ‘Why not Fairtrade?’.” Lise Ewins, marketing manager.


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Why Fairtrade? 

“Sustainable.co.za is committed to making a difference and reducing the impact we have on this beautiful planet. It is a commitment we like to incorporate into all aspects of our business operations, including the coffee we drink.” Zeke Murphy, head of sales and development.


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Why Fairtrade?

“The more companies take responsibility for their role in ethical practices in our society, the closer we get to realising the dream of equality, peace and safety we've shared for so long. Supporting Fairtrade without compromise is a great first step to taking that responsibility,” Terry-Jo Thorne, marketing manager.


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Why Fairtrade?

“We are all for supporting developing countries and small businesses in South Africa. We run our business with high standards and morals, and we believe that when trading, on a big or small scale, fair principles should always apply. The food we consume these days are full of GMOs and other harmful chemicals, so we offer a healthier alternative for our customers. Live healthy now!” Brad, owner.


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Why Fairtrade?

“At TravelmagSA we believe that every small change can make a big difference. As a green-initiative digital magazine we support sustainability. We agree that everyone deserves improved living conditions and fair practice and we hope that by joining Fairtrade at Work, and promoting Fairtrade in the magazine, others will follow, realising that their small efforts can assist in ensuring better lives, and a better world, for our children and the generations to come.” Justine Engelbrecht, publishing editor.


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Why Fairtrade?

“Caring for our planet and the people we support through our business has always been important to Woolworths. We consolidated all our efforts to support both people and planet under one programme in 2007, which we called our Good Business Journey. Through this programme we have learnt how to tread more lightly on our planet and contribute to issues affecting all South Africans.” Justin Smith, manager of Woolworths Good Business Journey.


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Why Fairtrade?

“Zoom Advertising believes in being a responsible business and corporate citizen. Alongside existing social and environmental commitments, joining the Fairtrade at Work programme is a further step on our journey.” Steve Massey, managing director


C&A Friedlander

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Why Fairtrade?

“We are trying to be smart with our social responsibility and contribution towards sustainable development, so it made perfect sense to become a Fairtrade at Work partner.” Brett Cotterell, director.